AI Insights · Timothy · July 2023
Top 5 Virtual Fitness Programs in Brazil Q2 2023
In Q2 2023, the top five virtual fitness programs in Brazil showed varied trends in downloads, revenue, and active users. Sensor Tower provides detailed insights into their performance on a unified platform.
In the second quarter of 2023, the top five virtual fitness programs in Brazil displayed diverse trends in downloads, revenue, and active users, as reported by Sensor Tower.
Strava: Run, Bike, Hike experienced notable fluctuations in its weekly metrics. Weekly revenue hovered around $55K, peaking at approximately $57K in early May. Downloads saw a slight dip mid-quarter but rebounded to 54K by the end of June. Active users varied between 762K and 898K, with a significant rise in early May.
Queima Diária - Treino em Casa showed steady performance in Q2. Weekly revenue ranged from $10K to $18K, peaking in mid-April. Downloads remained consistent, with a slight increase to 5.1K in the last week of June. Active users remained stable, fluctuating between 156K and 174K.
Home Fitness Coach: FitCoach faced a downward trend in Q2. Weekly revenue decreased from $12K in late March to about $6K by the end of June. Downloads dropped significantly, with sparse activity throughout the quarter. Active users also saw a decline, from 95K in early April to around 31K by the end of June.
Zwift: Ride and Run maintained a relatively stable revenue stream, ranging from $6K to $8K weekly. However, downloads were minimal, and active users remained low, averaging around 80 throughout the quarter.
Wikiloc Outdoor Navigation GPS saw a consistent increase in its metrics. Weekly revenue rose from $5.7K in late March to $8K by mid-June. Downloads peaked at 7.3K in early June, while active users increased steadily, reaching around 20.6K in early June.
These insights are sourced from Sensor Tower, providing a comprehensive view of the virtual fitness app market in Brazil for Q2 2023. For more detailed analytics, visit Sensor Tower.
